Before you book
Do we need a new logo?
Not necessarily. If customers recognise the current identity, a refresh may resolve inconsistencies while preserving recognition. The brief establishes what should be retained and what needs to change.
Will we be able to use the files ourselves?
Yes. Your proposal lists the files and editable templates you will receive. Any specialist software requirements and third-party font or asset licences are identified before the project is agreed.
Does this include a website or social management?
Those are separate services. If you want both, your proposal lists what is included and the price of each.
What about names, trademarks and usage rights?
Choosing a business name and checking trademarks are not included in the standard branding service. Your proposal sets out usage rights for the commissioned work and any third-party licence conditions.